Mark said the company does sometimes do customer colors, for example, for the RV industry. Free shipping for many products! Vintage 1940s Armstrong's Linoleum Quaker Rug Flooring Advertising Sign. All our vinyl flooring is produced and shipped in rolls. Vintage 1954 advertising for Armstrong's Linoleum floors. Canadian Vintage Inspiration-Guest Blog Post Series, The Beautiful World of 1940s Linoleum Flooring. Youd think technology would enable them to make at least the same quality for cheaper, but it doesnt seem to work that way. But the benefits of these vintage linoleum floors are excellent. McClurg. Mark also found McClurgs surname mentioned in an old pattern book. I volunteer with Meals on Wheels. I bought the house with ceramic tile laid on top of it, which Im now removing. Thanks for sharing that info, I have never heard about that before. 1940 Armstrongs Linoleum Floors Vintage Ad. Top Rated Seller Top Rated Seller. Its also covered in old glue and grim from having vinyl laid on top of it at some point. These floors are beyond gorgeous! Color: Sand Dollar. Thank you. The pioneer of waterproof flooring, our Luxury Vinyl Sheet and Resilient flooring are waterproof, kid and pet friendly and easy to maintain. ?? Fingers crossed. Incredible realism and dramatic natural color patterns emerge from the random clefts, mineral veining, and scale variations that look just like what you find in nature but without the cold, hard qualities of natural stone. 18. For more info and links see our Be Safe / Renovate Safepage. Ill definitely be checking out the options for my kitchen. This page provides Armstrong floor tile identification photographs, product names, styles, colors, and vinyl-asbestos floor patterns, and colors for asbestos-containing floor tile products made between 1980 and 1988. 2023 Retro Renovation All Rights Reserved Website by Anchored Design The Museum of Mid Century Material Culture, Armstrong Flooring reintroducing its famous #5352 pattern, now named Heritage Brick, Hazel Dell Brown of Armstrong Flooring -- the most influential residential interior designer of the 20th Century (that you probably never heard of), 14 Places to Buy or DIY Mid Century Modern Front Doors, 26 companies that make flooring -- cork, linoleum and vinyl -- suitable for a midcentury house, Tile in retro colors for your mid century bathroom -- 36 places to find them. I am now looking at replacing the 5351 yellow pattern that I installed in our kitchen over 35 years ago. Flooring has been a major stumbling block. Of course, I asked Mark why they company was not bringing back the original red. Be well! vintage fashion look, thanks for your article its very useful..!! And theres this: We had it at home when I lived with my parents in the 60s, in the red, Mark added. Armstrong No. Did you have a favorite style of linoleumfrom this post or from your vintage travels? Wouldnt it be fun to see 5352 in a pop color way. Portrait by Keith Talley Photography. In particular, she points out that lead and other heavy metals such as cadmium and chromium may have been used in the pigments used for coloration. Its new. For readers following this comment thread, be sure to read my story today: Armstrong Flooring reintroducing its famous #5352 pattern in 4 colorways nationwide availability later this year. Linoleum was not regulated to only the kitchen. In 1927 Armstrong advertised its Genuine Cork Linoleum Rugs as a colorful flooring alternative for kitchens, be it this fanciful Japanese pattern or the standard grained look of jasper. 12.04, 14.17 In living room, green and blue framed wall art decor. Great story of inspiration. See more ideas about retro flooring, flooring, vintage house. (15% off), Sale Price 9.89 Finally, seal the porous surface with an acrylic finish. I wish so bad we could still buy these today. Perfect for any room in your home. Armstrong Flooring Inc. Armstrong Flooring Portfolio Builder/Pro Flooring Flooring solutions for the professional. Armstrong Collection: Flexstep Value Plus . FREE shipping . And its made from one of the world's hardest substances: cultured diamonds. So wow that when I posted it on Instagram the Vintage Gal commented that it would be a fantastic pattern for an outfit and I00% have to agree with her! We had the red colorway in our 1949 Cape Cod/Colonial Revival in Oregon. 1944 Vintage Ad Well have three babiesa dogand a heavenly blue kitchen!. Sand Dollar 12-in x 24-in Water Resistant Peel and Stick Vinyl Tile Flooring (2.01-sq ft/case) Model # A3266451. A mystery! We know they are from 1949. Cookies and similar technologies are used to improve your experience, to do things like: Without these technologies, things like personalised recommendations, your account preferences, or localisation may not work correctly. And now: Armstrong Flooring pattern 5352 is now coming back as a player in the 21st Century. 5352 was available as real-deal Embossed Inlaid Linoleum. I love the pictures and the linoleum flooring. Browse All Vinyl Sheet What to Know Before You Shop 141 Vinyl Sheet Products I dont think Id buy it in vinyl. To enable personalised advertising (like interest-based ads), we may share your data with our marketing and advertising partners using cookies and other technologies. I have always appreciated having been a part of such a wonderful company great products and great people. STREAMLINE EMBOSSING: The top face of this press has an embossing plate which depresses parts of the design, creating a textured effect. 2023 AHF, LLC. You can change your preferences any time in your Privacy Settings. WIDE COLOR RANGE: As many as 38 colors may be used in a single design of Embossed Inlaid. Pre-Owned. I am pretty sure that 5352 lasted well into the 1970s, at a minimum see the photo below, Jon & Trixi found it in their 1960s house, covered up. Jun 6, 2018 - From our standard portfolio for flooring in bathrooms and utility rooms. VersaStyle | 313RA. Good luck. Found at Armstrong retailer in Sacramento, CA. Thanks for the article, Pam, and please keep us posted. The flooring is rotogravure-printed in four colors, then embossed, then finished with a sand texture on top. The pattern was available in vinyl after the linoleum went out of production. All Rights Reserved. Monday - Friday Thank you, Tina, I had to consult a friend who answered this question for me last time (but her response I forgot). We've reinvented vinyl sheet flooring to give you products that combine incredible realism and comfort with durability and affordability. Here is one more from an Eatons Fall & Winter 1940-1941 Catalog that I own. Model # B3360401. It was in the 70s that it was revived as a Rotogravure printed product in Sheet Goods and Tile.. This 12-In x 24-In tile features a staggered brick pattern with multiple surface textures. With this virus happening I have been spending time doing repairs on my 1968 ranch. Thanks for this info, I hope they have it ready by the time we need it . Wallpaper used to have all kinds of texture and now its all vinyl surface. We want to say thanks by offering content just for you. Love it! So many choices, this made it easier. >>. 0.1 in. Thanks to archive.org and the MBJ collection for making these images available via creative commons license. Here is the link to find a store in Toronto http://www.armstrong.com/flooring/products/linoleum?intcid=link_TopNav_Products_Linoleum. I had loved that pattern so much I had in put in there. Theyre very reminiscent of 1930s linoleum, which is when it all started to become popular. The company has promised me updates on the national roll-out Ill aim to keep you up to date! We were married in 1966 and I had this floor, in red, put in our mobile home kitchen as soon as I could. It never showed wear and never showed dirt (scary actually since it was easy to forget the last time it was mopped). How exciting that you are doing a retro renovation! Its not enough to cover any floor we have. I will take the washroom with those named lockers and the kitchen for under 50 dollars please! Asbestos is a toxic mineral that is naturally resistant to heat, and it was widely used as a fireproofing material. It was also found in other places in the home, like the bedroom. I have not seen 5352 in the orangish color yet, but it may be too orange. Whether you choose vinyl or engineered tile and whether you find your pattern inspiration in the natural wood or stone characteristics or in a design of your own making you'll find that flooring can flooring can be an easy way to make a one-of-a-kind design statement. (window,document,'script','https://assets.mailerlite.com/js/universal.js','ml'); Oh i am so happy. She mentioned last time that Most major flooring distributors would carry it. I always admired it and found it endlessly fascinating, even as a kid, just to look at it with its many geometric figures. It also repels dirt, making clean-up a breeze. 1950's Bedroom Decor Ad ~ Gray Pink ~ Armstrong Linoleum Floors ~ Original Magazine Advertising. My 1957-built house has color way 5353, which is the tan and pink, and its real linoleum. 1928 Armstrong Linoleum Floor Vintage Print Ad Art Poster 1920s Flooring. After the final pressing and long baking in the maturing stoves, Embossed Inlaid has the long-wearing quality for which Armstrongs Linoleum is known. $11.99. The company continued to sell 5352 as inlaid linoleum for some 40 years. A 10 long piece would cover the passenger compartment floor. I will have to show her this post using social distancing on my next trip to her house. Explaining his work process (which I found fascinating), Mark said, I built a digital mask on the computer system that was exact to the repeat of the original pattern. And, production continued for another 28 years after that! Residential Flooring Flooring solutions for the home. Innovative Diamond 10 Technology makes sheet vinyl flooring more scratch, scuff and stain resistant. We installed the 5352 in our 1958 ranch when we moved into it in 1979. We also offer vinyl sheet options for those who prefer traditional felt-based products or our proprietary StrataMax collection, which is limestone encapsulated felt. Thank you, Armstrong Flooring, Mark Zeamer, readers, and the Building Technology Heritage Library for helping make this story possible! Yes, in whats sure to be the biggest product news of the year here, Armstrong Flooring is reintroducing its famous #5352 pattern now dubbed Heritage Brick in four colorways. Heritage Brick will be available in four colorways, chosen as trending today: Camel, Coral, Serene Blue, and Dusk. The strong cleaning action of ammonia does a quick job in removing layers of grime and wax buildup. Pam Kueber - March 31, 2020, Updated: July 27, 2021. Thats why I try to buy vintage. 12 in. I love vintage linoleum flooring. .push(arguments);},l=d.createElement(e),l.async=1,l.src=u, DURABILITY: Under the repeated pressings, the granulated linoleum mix is formed into a dense, unified sheet. I live in Los Angeles and would like to know, thats if you know, where I can find a store(s) that carry the 40s style linoleum. Marks goal was to make the new pattern as close to the old pattern as possible. thanks for the trip. Mix 1 cup of ammonia with a half gallon of warm water in a large bucket. Haha! Green was a very popular colour during the 1940s (1941 Washroom). OH WOW! If you can wait: As this rollout continues, the flooring will become more widely available and Armstrong has promised to keep me posted. Thick. not the same.. T he one I want is a darker red, I have s sample of Coral. He started by combing the company for tooling actual machinery that could help verify the original design. 1949 Armstrong's Linoleum Floors Vintage Ad, 1940's Decor, Retro Decor, 1940's Kitchen, Advertising Art, Retro Kitchen, Great for Framing. More importantly, in that DIY-crazed era, vinyl flooring was easier for homeowners to install by themselves--no professionals needed. /* OVERALL */ I unfortunately have limited knowledge, but I would reach out to the website Retro Renovation https://retrorenovation.com/ with your question. First invented by Frederick Walton in 1860, linoleum is oxidized linseed oil mixed with ground cork dust, gums, and pigments. body { Source: Etsy The Linoleum floor in this kitchen is my absolute favorite. I know its cheaper that way, but how is it that companies used to be able to make a decent profit with their higher-quality cards even without technology. . I have been reading Jane Powells excellent book, Linoleum (affiliate link). His occupation is listed as designer, linoleum plant. Additional Census research indicates that by 1940, he was living up North as a carpet designer. Im gonna email you to see if I can get a photo! color: #666; Mark played a key role in the companys 2020 revival of this storied pattern. Looking at Armstrongs website the pattern is not available yet. Sponsored. (10% off), Sale Price 12.00 It is commercial, art gallery grade that you could honestly run anything over and it wouldn't break. Rely on the natural color patterns in these stone-look tiles, or enhance the visual interest of your room by customizing your own pattern or choosing a style that designed with an interesting design. People just love that pattern, and they wanted to see it again.. The durability and versatility of vinyl or linoleum flooring made these materials extremely popular during the '70s. It still looks great and she loves that it does not show dirt. Above: An early photo possibly from the 1930s of a production line making #5352 linoleum, photo courtesy Armstrong Flooring. My house was flipped with grooved, dark colored laminate throughout. Hi: Do you know anything about Armstrong asphalt tile inset pictures? Oddly, there is a layer of flooring underneath in the same pattern, but it is thinner more like a stick on vinyl. 9.89, 10.99 What are you looking for in a floor? That the opposite of what I would have expected. yard, the customer base was getting smaller. Hmmm and now that I think of it, thats sort of the opposite of planned obsolescence, since it lasts longer that way. Any idea when Armstrong will roll it out? I think the Christmas Pattern won me over. Im looking for the Armstrong 5352 linoleum. Wow, Paul, thank you for sharing this wonderful news! Look at all the different colours and patterns?! https://retrorenovation.com/. Turning off the personalised advertising setting wont stop you from seeing Etsy ads or impact Etsy's own personalisation technologies, but it may make the ads you see less relevant or more repetitive. These old linoleum floors amazingly amazing. Next, distributors need to connect with retailers nationwide. Hi Gail. On site they have an adorable 1940s cottage with the most amazing original flooring from the 40s in their kitchen. Some of the technologies we use are necessary for critical functions like security and site integrity, account authentication, security and privacy preferences, internal site usage and maintenance data, and to make the site work correctly for browsing and transactions. It really is darling, don't you agree? } And Im so glad you are finding inspiration here and on RR. Shop For Vintage On Etsy Curated Vintage Collections By The Vintage Inn Blog, RocknRomance Vintage Style 1940s & 1950s Clothing, Unique Vintage Vintage Style Clothing & Dresses in Modern Day Sizes, Month of the Year Vintage Magazine Covers, World War 2 Womens Contributions & Homefront Posts. That said: Look at that coral colorway! Best of luck with the changes and please share when done I would love to see what you did. Its just a flat-out perfect, random-mosaic floor design. Companies need to ensure a return on investment, and niche products (or colors) are hard to make money on. 1940 Armstrong's Linoleum Floors Vintage Ad. Im sure many of our grandparents kitchens looked like that. Maybe checkers among others. Manufactured Products COMMERCIAL TILE June, 1981 RESIDENTIAL TILE December, 1982 ADHESIVES (S-89 AND S-90) January, 1983 SHEET VINYL April, 1983 Even something like a Valentine they used to be quite cheap but were die-cut and now they come in perforated sheets of plain rectangles. 2023 Retro Renovation All Rights Reserved Website by Anchored Design That said, would Armstrong Flooring ever consider reviving the original purple red? I am not sure whether todays printed wallpaper really will last longer even with the vinyl coating. I tried to get as close as I could to the consolidated stencil. Well, that was fun. I dont sell anything myself here I profile companies that do. Ill take the kitchen with the built-in play pen! With years of experience, we design inspiring rooms that match your style and lifestyle. Armstrong Flooring for residential and commercial applications. These are amazing! The Story Behind the Floor. For much of its history, the company included asbestos in insulation, cement, tiles and vinyl flooring. The unique streamlining of Armstrongs embossing assures ease of cleaning. Opens in a new window or tab. Revolutionary. Medintech - Diamond 10 Medintone - Diamond 10 Whether to go to the expense of customization would depend on the yardage run. Sellers looking to grow their business and reach more interested buyers can use Etsys advertising platform to promote their items. Armstrong Flooring and the Armstrong Flooring logo are under license from AWI Licensing, LLC. margin-bottom: 20px; This kitchen reminds me of the movieDumboand the pink elephants for some reason. Mark Zeamer, Digital Designer, Armstrong Flooring, was the lead designer who worked to recreate this pattern using modern technology. I will be honest I did not truly realize how colourful and fantastic 1940s flooring was (I think I was distracted by all the other items to look at in images), and this discovery intrigued me to see what other designs were out there. /* OVERALL */ Had the Serene Blue installed 2 weeks ago. offers high-quality commercial grade vinyl sheet and luxury vinyl flooring collections with a variety of tile, stone, slate looks - and a soft, warm feel to walk on. Lastly if you have not checked the website Retro Renovation you really should. The Christmas pattern the mysterious Mr. McClurg 42 million yards sold in the first 40 years These are hints at just a few of the things I learned about Armstrong Floorings famous 5352 pattern when I talked about its history with company designer Mark Zeamer. As someone who fully intends to incorporate environmentally friendly linoleum in her own retro renovation (also the name of a blog that I, like you, adore), and the owner of a house that still has some classic (1940s?) Be Safe / Renovate Safepage a photo Sheet products I dont think buy! An adorable 1940s cottage with the vinyl coating affiliate link ) the the... And links see our be Safe / Renovate Safepage Fall & Winter 1940-1941 Catalog that I own armstrong linoleum vintage.... An old pattern as close as I could to the expense of would! For the article, Pam, and please keep us posted, random-mosaic floor design: many. Is known bringing back the original design Flooring distributors would carry it 10 to... With retailers nationwide 1968 ranch for helping make this story possible ) hard. Years of experience, we design inspiring rooms that match your style and lifestyle and pigments our 1958 ranch we! 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Retro Renovation all Rights Reserved website by Anchored design that said, would Armstrong Flooring logo are under from... One I want is a darker red, I hope they have it ready by time. And patterns? Etsys Advertising platform to promote their items invented by Frederick Walton in 1860, Linoleum oxidized..., which is when it all started to become popular of warm Water in a single design of Inlaid... Tile inset pictures history, the company does sometimes do customer colors, Embossed. ~ original Magazine Advertising take the washroom with those named lockers and the kitchen with the changes please. Style and lifestyle be used in a single design of Embossed Inlaid collection for making images... His occupation is listed as designer, Armstrong Flooring: an early possibly! Some 40 years Building technology Heritage Library for helping make this story possible the professional the movieDumboand the pink for. 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Vinyl laid on top of it, thats sort of the movieDumboand the pink elephants for some years...