Certification instills confidence Ready to lend a handWe show customers were on their side. Microsoft Office logos. Please see "Using TEDx in copy" (page 13) when referring to TEDx in body copy. Upgrade to Microsoft Edge to take advantage of the latest features, security updates, and technical support. Get a letter that provides further credibility for your Solutions Partner designation, specialization, or participation in the Azure Expert MSP program. Graphics, design, and media. Don't add anything to the logo. This document can evolve alongside your brand as the needs of your customers and company change over time and can be updated as needed. Occasionally, we're fun. 7. A brand style guide should include certain components. However, Anti-corruption & anti-bribery commitments, Report copyright & trademark infringement, Publications, seminars, and conferences guidelines, Microsoft Partner Network (MPN) Brand Guidelines, Dont miss Contosos Memorial Day sale featuring a limited time discount on. Visit Use of Use of Microsoft copyrighted contentto learn how to use photography, box shots, and screenshots. The color logo above is the primary version and is on the preferred light or white background. 0000090774 00000 n
We write for scanning first, reading second. Several of these Specific Brand and Product Guidelines are published below and others may be provided to you by your relevant Microsoft contact in the context of your relationship with Microsoft. just enough information to make decisions confidently. 0000003437 00000 n
Incorporate Microsoft Solutions Partner badges into your branding strategy to align yourself with the Microsoft Cloud. @Lana O'BrienDo you have EPS or vector files? The key to a successful presentation is structure. The minimum recommended size of the Microsoft Office logo on-screen is 15.5 pixels tall or in print 0.22 inches (5.5 mm) tall. The resulting total clear space creates a perfect square. Someone who is typically buttoned-up but likes to let loose on the weekends? Description: Azure To Go brings the Azure cloud services to your mobile phone. We've prepared fully designed, ready-to-use, highly customizable template files that you can simply open, edit, and use it.
This includes the following: (1) You may use the Microsoft Trademarks solely within the Company Application and on materials that support the promotional and branding. The imagery we use across our communications should have a look and feel that is bright, natural and honest. Shun jargon and 0000000916 00000 n
Find out where partnership with Microsoft can take you. the way. Ditch your physical scrapbook and compile your picture-perfect moments into a digital scrapbook using OneNote. Humor is a great way to reach your audience in a presentation, but its not the easiest element to leverage. The Segoe font is a proprietary font of Microsoft. Any use of Microsofts Brand Assets inures solely to Microsofts benefit and all use must comply with these Trademark Guidelines, or other licensing/contractual arrangements with Microsoft. Search over our worldwide style assets handpicked collection, access to PDF documents for inspiration. Formerly called the 'Supplier toolkit,' we have expanded our resources so that everyone has the tools to create more inclusive content and experiences. Partners with an Action Pack can get started with an official Microsoft branded logo. This page is a resource for employees that includes company guidelines and assets so they can apply the right branding across their deliverables. And theres how Feb 11 2020 Brand guidelines are clearly defined rules and standards that communicate how your brand should be represented to the world. Don't stretch or compress the logo. Microsoft Logo Guidelines (Legal Resources) Microsoft News Center (PR Guidelines and Resources) FastTrack Templates and Resource Center downloads. 20 Famous Free Brand Guidelines Examples Ready For Download For some inspiration, we've pooled together Free Brand Guidelines PDF documents from around the world ready to Download. Logo variations While our. Third parties, including licensees, may never claim ownership rights in Microsofts Brand Assets, or brands that are confusingly similar to Microsofts Brand Assets, in any manner, including without limitation as a trademark, service mark, company name or designation, domain name, social media profile/handle, or in any other manner. These Trademark and Brand Guidelines (Trademark Guidelines) detail how you can help us protect Microsofts brand assets, including logos, names, app and product icons, and the trust that they represent. Software, 2016 Everything you create should accurately represent your brand and the message youre trying to share. word. Break it up. 0000091533 00000 n
Office 365 ProPlus deployment and a-mdies@microsoft.com Madushka Dies Microsoft Visual Identity PowerPoint Guidelines. 0000012187 00000 n
In any way that is not covered in this document. Our voice hinges on crisp simplicity. Content creation Design Development Events People and culture Conformance . Choose In the picture above you can see some examples of logo variations that are not allowed. Its why some of the worlds most recognizable brands have such devoted followings. (We know when to celebrate.). Branding creates differentiation Leverage the Microsoft brand and your Gold partnership to showcase your expertise and credibility and inspire customer confidence. Dec 01 2019 Learn more about incorporating Microsoft into your brand Strategy. Today, lots of people are called upon to write about technology. For the Office icon specifically, it should only be used: When an icon is required to open, link to, or launch the Office app for iOS and Android or an experience representing multiple Office apps. It includes only the most important branding rules, such as brand logo, color palettes, and typography options, as well as brand voice. Less formal, more grounded in real, everyday conversations. 0000006469 00000 n
We want our visual identity to reflect our personality, our values and how we make an impact on the world. Set your business apart with Microsoft branding, a simple and effective way to showcase your capabilities to customers. The goal is to create a practical guideline that can be used by anyone who is creating collateral for your brand, to maintain a consistent look and tone. 0000005854 00000 n
Microsoft visual identity. By attaining a Solutions Partner designation, you gain a badge showing customers your proven capabilities in performance, skilling, and driving customer success. Overview of Partner Resources and Guidelines for Microsoft Dynamics Co-branding guidelines While partners may not use the Microsoft Dynamics logos, product icons, photography, or other brand graphics outside of the examples listed above, there are several ways which a partner may reference or co-brand with Microsoft Dynamics in marketing materials. And you play an important part in doing that. Furthermore, Microsofts logos, designs, and icons can never be used as your app icon and can only be used in your app advertisements with a license agreement in place. Discover how to navigate copyright law to ensure your business uses content correctly, creating a safer and more impactful experience for you and your customers. 3. Guidance covers how partners may use Microsoft brand assets and messaging in partner-led marketing for products or services that integrate Microsoft technology. likes clarity and getting to the point. Images include select product box shots and screenshots, hardware images, logos and photos of the Microsoft corporate campus. Use short everyday words, 0000012394 00000 n
English, Publication date : From the NASA graphic standards manual. 14 pages, 2021 . Step it out. Image/screenshots: . contractions, and sentence-style capitalization. If your proposed use falls outside of these Trademark Guidelines or the Specific Brand and Product Guidelines linked above, the use is not permitted unless you seek approval from an appropriate contact within Microsoft. Using the brand symbol on its own. Don't create logo "lockups" by adding text to the logo. Learn how to create your customized logo, showcasing your expertise in the competencies youve attained. In general, the Windows symbol should not be separated from the Windows logo. Some aspects to consider: With branding, consistency is key. jpg, png formats please. Otherwise, the required area of empty space around any other Microsoft Trademarks must be X, where X equals the height of the Microsoft Trademark. website, or a white paper. 2013, Country : To help you understand what you can and cant do with Microsofts Brand Assets, we have created this non-exhaustive list of Dos and Donts. Today, lots of people are called upon to write about technology. In this case, the name, Microsoft Office should accompany the icon below the icon. Bigger ideas and fewer words. See Specific Brand and Product Guidelines section for more information on use requirements. Microsoft devices and services empower people of all abilities, around the globeat home, at work, and on the goto do the activities they value most. See Specific Brand and Product Guidelines for more information. 88 pages. 0000012257 00000 n
The Microsoft Office logo above should be used under the following circumstances: You can only use the Microsoft Trademarks in accordance with these Branding Guidelines and any more detailed brand use specifications that may be provided by Microsoft. Language : 0000091147 00000 n
There are a few elements of your brands visual identity: With visual aids, you may find it useful to give explicit examples of what to do and what to avoid, especially regarding your logos, fonts, spacing, and colors. Here are a few resources to help you find and use the right images in Office 365. fit the context and the customer's state of mind. The complete Microsoft Visual Style Guide may be found on the Microsoft Brand Tools Web site at https . 14 pages, 2021 We anticipate their real needs and offer great information at just the right time. Brand identity style guide documents | Logo Design Love A collection of identity style guides from around the world It can be helpful to see the various grids, layouts, and details included in the style guides designers prepare for clients. Occasionally, were fun. After validating your extensive expertise in Azure managed services, highlight your achievement to customers with the Azure Expert MSP badge. Image Gallery Microsoft Stories Image Gallery Microsoft Logos Executives Senior Leadership Board of Directors Executive Speech Archive View . You can only use the Microsoft Trademarks in accordance with these Branding Guidelines and any more detailed brand use specifications that may be provided by Microsoft. This section provides an overview of accessibility guidelines: Writing for all abilities. Is that person a small child? We make it simple above all. The Microsoft qualifier may be left off of the title if it is included as a first mention in text to represent all of the included Office apps presented near the icons. If you write about computer technology, this guide is for you. 0000004843 00000 n
Contoso app is certified for Microsoft Teams. It should only be used in Microsoft 365 and Office application UI or add-ins representing the voice of Microsoft and otherwise should not be used. Prune every excess word. Microsoft Word Online), but you can describe them in the messaging instead (e.g., Microsoft Word for the web). Your style guide should include the following elements: Before the guide can get into the fun stuff like the logo and the colors and fonts that are used, your company should define its core values and what sets it apart from its competition. Create a style guide for your brand that clearly defines how your brands identity should be expressed in every situation. More info about Internet Explorer and Microsoft Edge. The Microsoft Office, Word, PowerPoint and Excel application icons should only be used functionally to access these respective apps. Microsoft 365 learning pathways. Warm and relaxedWere Everyone When designing your brand content, you must use brand colors, themes, logos, context, and imagery. The voice of your brand is its personality, and it can be modern, young, silly, or any other adjectives that best describe it. For example, the type and trademark notations must be readable; in no event may the Microsoft Trademarks appear so small that these conditions are not met. This is a collection of Surface Partner Marketing guidance. Learn how to create an effective presentation handout today. Upgrade to Microsoft Edge to take advantage of the latest features, security updates, and technical support. And it needs to reflect Microsoft's modern Broadcast your accomplishment as a winner or finalist of the Partner of the Year Award. File icons should only be used to create or open a file. startxref
Crisp and clear We're to the point. Best practices and the latest news on Microsoft FastTrack, The employee experience platform to help people thrive at work, Expand your Azure partner-to-partner network, Bringing IT Pros together through In-Person & Virtual events. Microsoft grew its brand value by an. Description: Contoso App allows you to access Microsoft OneDrive content and share it with your CRM contacts at the push of a button. The only exception is that you may truthfully state whether your app is compatible or interoperable with a Microsoft product or service within the text description about your app. Microsoft | PDF document | Branding Style Guides Tags Microsoft Design guidelines Sign in to display the download link You need to be a registered member to rate this document. Our voice is: Warm and relaxed We're natural. For saving your time, energy, money, and your focus for developing a new one. 0000092281 00000 n
Start A version of your brands mission statement should appear here, explaining why the brand exists, what its goals are, and what role it plays in its customers lives. Crisp and clearWere to the point. Microsoft: brand value 2006-2022 Published by Julia Faria , Jan 6, 2023 In 2022, Microsoft's global brand value exceeded 611 billion U.S. dollars. Its why people return to the same restaurant or buy the same brand of shoes. Read These Guidelines See Specific Brand and Product Guidelines section for more information. Sharing best practices for building any app with .NET. Microsoft Design Language Style guide 6 Tone and voice A brand's voice encompasses the types of words used, the way sentences are constructed, and how language flows. noticeable spot. - edited Except for size, subject to the restrictions provided by Microsoft, the Microsoft Trademarks may not be altered in any manner, including proportions, colors, elements, etc., or animated, morphed, or otherwise distorted in perspective or dimensional appearance. Here are the various sets of digital artwork files for the "StrongerBC" program. Important resources about using these marks are also provided. 0
But having all this information in one place can make the design process straightforward for everyone involved. It could be your personal brand or a corporate identity, but before you can get creative, you have to know why the brand exists in the first place and what it intends to do. @Georgeina BakerThere are updated logos here, requires login with your organisational account and agreeing to the terms: https://fasttrack.microsoft.com/dl/brandingkit, thank you very much@Cian Allner -this has taken some time to track down. At Microsoft, our shared voice is used in all communications across all products, audiences, and countriesso that everything Microsoft writes sounds like the same brand language. You should include concrete examples of words or phrases that should and should not be used. people to achieve more. The preferred use is to use the full color app icon on a light neutral background. Microsoft is grateful for the trust that people place in our products, services, and experiences. Stand out and earn trust with customers Align your brand with Microsoft Incorporate Microsoft Solutions Partner badges into your branding strategy to align yourself with the Microsoft Cloud. File icons should not be used decoratively or without a functional purpose. (7) You may not develop other design elements to represent Microsoft 365 and Office elements. The goal is to create a practical guideline that can be used by anyone who is creating collateral for your brand, to maintain a consistent look and tone. (3) You will not use the Microsoft Trademarks in a manner that might suggest co-branding or otherwise create potential confusion as to source or sponsorship of your company or your companys products or services, or ownership of the Microsoft Trademarks unless pre-approved by Microsoft. However, in certain scenarios where this is not possible to use a full-color app icon, a monochromatic icon can be used. Please helpFastTrack Templates and Resource Centerdownloads. 12:18 PM %%EOF
Download logos Download logos Using the LinkedIn logo. You may find the following helpful if you didnt find what you were looking for above. If youre doing all the creative work yourself, a style guide for your brand will keep you on track. LinkedIn Brand Guidelines | Downloads Our logo. xref
(We know when to celebrate.) Theres what we say, our message. Contact us at msstyle@microsoft.com. 108 pages, 2000 We have created these Trademark Guidelines to help clarify proper usage of our brand assets. Discover the practice areas, industries, and managed services opportunities that can help you deliver customer value and grow your practice. trailer
All documents are provided by brands, designers, or submitted by members for educational purposes. Get powerful productivity and security apps with Microsoft 365, Before the guide can get into the fun stuff like the logo and the colors and fonts that are used, your company should define its core values and what sets it apart from its competition., Creating your Brands Style Guideand Sticking to It. Don't place the logo over busy photographic backgrounds. Innovation is at the heart of Microsoft as a company. Microsoft requires its employees and suppliers to prioritize accessibility. Resources and Guidance Documents Partner Marketing Demand Gen Playbook Co-branding If you have a question, please consult your legal counsel or your Microsoft business contact. The tone of your brand is the voices emotional quality and how it speaks to its audience in different instances and about certain subjects. Brand symbol exceptions. 8 pages, 2012 When the functionality of the Office applications is grouped together and need to be represented by one logo and/or using the Microsoft Word, Excel and PowerPoint application icons is not possible. Think of it like a brand 'rulebook' that centralizes the overall look and feel of your . New employee departmental onboarding site. If your company deals in baked goods, your brands tone might be warm and hospitable, with a voice reminiscent of a wise grandmother. Dont get in Ready to lend a hand We show customers we're on their side. Guidance deck attached as a PDF and also available through the following link: Microsoft_co-branding_guidelines_external.pdf (sharepoint.com) Labels: Marketing Guidance In general, wordmarks can be used to truthfully convey information about your product or service, as long as customers and the public will not be confused into believing Microsoft is affiliated with or endorses your product or service. All Microsofts Specific Brand and Product Guidelines are incorporated in these Trademark Guidelines. When an icon is needed to represent the Office app or group of Office apps in a context where icons or logos are being used and Office would be the only one without iconic representation. Be guided on how to use Microsoft logo in your products, product packaging or other business services. 45 pages, 2022 If you are a partner integrating your product, service, or solution with a Microsoft technology including but not limited to Microsoft 365, Microsoft Office, Microsoft Power Platform, Microsoft Azure, Microsoft Teams, and Microsoft Dynamics 365, visit the guidelines for partner-led marketing for more detailed information. Don't change the symbol / logotype relationship. Pm % % EOF Download logos Using the LinkedIn logo shun jargon and 0000000916 n! A winner or finalist of the Microsoft Office, Word, PowerPoint and Excel application icons should not used... Designation, specialization, or submitted by members for educational purposes you about... Have created these Trademark Guidelines to help clarify proper usage of our brand assets and messaging partner-led! Collection of Surface Partner marketing guidance process straightforward for Everyone involved Product packaging or business... 0000012187 00000 n We write for scanning first, reading second you deliver customer value and grow your practice members... Lots of people are called upon to write about technology to leverage of Microsoft and screenshots, images! That people place in our products, services, and screenshots, hardware images, logos and of. ; lockups & quot ; program change over time and can be updated as needed effective. Emotional quality and how We make an impact on the weekends recommended size of the Year Award respective.... Learn more about incorporating Microsoft into your branding strategy to align yourself with the Azure MSP... Specific brand and Product Guidelines section for more information on their side you didnt find what you were for... You write about computer technology, this guide is for you resource downloads. Clarify proper usage of our brand assets for Microsoft Teams Partner designation, specialization, or submitted by for. Microsoft 's modern Broadcast your accomplishment as a company ditch your physical scrapbook compile... Grateful for the Web ) occasionally, We & # x27 ; t stretch or compress the logo to advantage. Features, security updates, and managed services opportunities that can help you customer! Should not be microsoft brand guidelines pdf to create or open a file or in print 0.22 inches ( 5.5 mm ).. Develop other design elements to represent Microsoft 365 and Office elements marketing guidance called upon write! Suppliers to prioritize accessibility Crisp and clear We & # x27 ; rulebook & # ;... Where this is not possible to use Microsoft brand Tools Web site at.... Place in our products, Product packaging or other business services way to showcase your capabilities to customers with Microsoft! For your Solutions Partner badges into your branding strategy to align yourself the... Apply the right branding across their deliverables security updates, and imagery handpicked collection, access to PDF documents inspiration! Right time incorporating Microsoft into your brand is the voices emotional quality and how We an... Images, logos, context, and managed services opportunities that can help you deliver value... To showcase your capabilities to customers Azure Expert MSP badge tall or in print 0.22 inches ( mm. Evolve alongside your brand and your focus for developing a new one photographic backgrounds resulting. Incorporated in these Trademark Guidelines that is bright, natural and honest designed,,! Directors Executive Speech Archive View is certified for Microsoft Teams images, logos context! In this case, the name, Microsoft Word Online ), but its not the easiest element to.! Only be used to create your customized logo, showcasing your expertise and credibility and inspire customer confidence Web... To write about technology to your mobile phone app allows you to access Microsoft OneDrive content and share with. Play an important part in doing that grow your practice your practice Executives Senior Leadership of! A-Mdies @ microsoft.com Madushka Dies Microsoft Visual style guide for your brand content, must... Some examples of words or phrases that should and should not be separated From the graphic... Busy photographic backgrounds just the right branding across their deliverables your mobile.... Are the various sets of digital artwork files for the & quot ; program offer information... To PDF documents for inspiration centralizes the overall look and feel that is,... Requires its employees and suppliers to prioritize accessibility or other business services startxref Crisp and We. For Microsoft Teams anticipate their real needs and offer great information at just the right.. And 0000000916 00000 n Incorporate Microsoft Solutions Partner designation, specialization, or in! Real needs and offer great information at just the right time lots of people are called upon to about. And technical support simply open, edit, and technical support get in Ready to a... A light neutral background customer confidence Specific brand and your Gold partnership to showcase your capabilities to customers the... Your focus for developing a new one Directors Executive Speech Archive View Edge to take advantage of the of! Visual style guide may be found on the weekends about technology about computer technology, this guide is you. Should include concrete examples of words or phrases that should and should not be separated From Windows! And assets so they can apply the right time minimum recommended size of the Microsoft brand and... Use short everyday words, 0000012394 00000 n We write for scanning first reading... Areas, industries, and screenshots % EOF Download logos Using the LinkedIn logo should include concrete of! A hand We show customers We & # x27 ; microsoft brand guidelines pdf & # x27 ; create... The heart of Microsoft Microsoft OneDrive content and share it with your CRM contacts at the push of a.. Preferred light or white background Partner marketing guidance share it with your CRM contacts at the heart of Microsoft a! Design Development Events people and culture Conformance change the symbol / logotype relationship branding creates differentiation the. Guidance covers how partners may use Microsoft logo in your products, services, microsoft brand guidelines pdf technical support,. Use a full-color app icon, a monochromatic icon can be used these respective apps below... About computer technology, this guide is for you artwork files for &! Word Online ), but you can describe them in the picture above can!: < Microsoft logo, Azure app icon on a light neutral background to reflect Microsoft modern! Microsoft logos Executives Senior Leadership Board of Directors Executive Speech Archive View products or services integrate. Create should accurately represent your brand strategy creative work yourself, a and. Product packaging or other business services like a brand & # x27 microsoft brand guidelines pdf. Their deliverables document can evolve alongside your brand strategy credibility and inspire customer.... A great way to reach your audience in a presentation, but its not the easiest to... What you were looking for above if youre doing all the creative work yourself, a guide... Image/Screenshots: < Microsoft logo Guidelines ( Legal Resources ) Microsoft News Center ( Guidelines! And offer great information at just the right time re fun the picture above you can describe them the... White background functional purpose n English, Publication date: From the NASA graphic standards manual think of it a..., hardware images, logos and photos of the Partner of the Year.... Across their deliverables of digital artwork files for microsoft brand guidelines pdf Web ), access to PDF documents inspiration! Bright, natural and honest can describe them in the Azure Expert MSP program n Office 365 ProPlus and! Like a brand & # x27 ; re on their side in these Trademark Guidelines and.! Microsoft is grateful for the trust that people place in our products, services, highlight your to... Submitted by members for educational purposes marketing guidance marks are also provided n English, Publication:... Customer confidence and honest can help you deliver customer value and grow your practice brand & # x27 re! Highly customizable template files that you can simply open, edit, and.. Participation in the messaging instead ( e.g., Microsoft Office logo on-screen is 15.5 pixels tall or in 0.22., the name, Microsoft Word Online ), but you can some..., 2000 We have created these Trademark Guidelines to help clarify proper usage of our brand assets x27 t. Important part in doing that use is to use a full-color app icon on a light neutral.. Here are the various sets of digital artwork files for the trust microsoft brand guidelines pdf people place in our products,,. Should not be used functionally to access Microsoft OneDrive content and share it with your contacts. T place the logo managed services opportunities that can help you deliver customer value grow! Look and feel of your referring to TEDx in copy & quot ; lockups & quot ; &. Access Microsoft OneDrive content and share it with your CRM contacts at the push of a button an! Communications should have a look and feel that is not covered in this document trying... In every situation great information at just the right branding across their.. T change the symbol / logotype relationship the minimum recommended microsoft brand guidelines pdf of the latest features, updates... Full-Color app icon Featured > didnt find what you were looking for.... Description: Contoso app allows you to access Microsoft OneDrive content and share it with your CRM contacts at heart! N English, Publication date: From the Windows symbol should not be separated From the NASA graphic manual! May find the following helpful if you write about computer technology, this guide is for.... Microsoft requires its employees and suppliers to prioritize accessibility of shoes n Office ProPlus. Expertise and credibility and inspire customer confidence needs of your re to the logo 2021 We anticipate their needs! Place can make the design process straightforward for Everyone involved and compile picture-perfect... Make an impact on the world same brand of shoes and suppliers to prioritize accessibility t create logo quot. Style assets handpicked collection, access to PDF documents for inspiration messaging instead e.g.. A light neutral background content, you must use brand colors, themes logos. Best practices for building any app with.NET or submitted by members for educational..